Behind The Brand

Craftable

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Tell us a bit about yourself 

The Nesbitt Centre (TNC) is a non-profit organization in Hong Kong which has been empowering adults with learning disabilities to live independently, to care, and advocate for themselves with the least amount of support since 1993. We create a welcoming and inclusive environment for our learners to engage their talents and integrate within the community.

What made you start your company?

For our learners, acquiring work and earning a livelihood is a big step towards greater independence, community integration, and personal fulfilment. Through TNC’s Preparation for Life programme, many of our learners are eventually able to find employment in our social enterprises, Cafe 8, The Nest, and The Nest Bakery, or in other partner institutions. Craftable was established in March 2021 to create an alternative work experience and to nurture the talents of our learners, especially our high support learners who have difficulty entering the workforce. Whenever customers buy our products, they are supporting our learners directly. For most of them, their first time to have work opportunity and earn a salary is through Craftable.

Tell me about your product and brand?

In Craftable, our learners’ incredible handmade crafts, including soy wax candles, coasters, and beeswax wraps, are showcased and sold. Due to their handmade nature, each product that customers receive is truly one of a kind. What sets our brand apart is that people with disabilities are at the heart of Craftable. Although our learners may take more time to make the products and need different levels of support from the staff, it is worthwhile to see their progress as they slowly master the steps of crafting the products. 

In Craftable, their creativity is encouraged and nurtured. Our learners truly enjoy the process of creating and their finished products give them pride and fulfillment.

What struggles have you faced when starting up a business?

As advocates for employing individuals with disabilities, we make sure to involve our learners in many aspects of Craftable such as product creation, inventory, packaging, selling, and also facilitating workshops. Involving our learners means taking more time to break down tasks into smaller and manageable steps while also considering how each of our learners have different strengths and preferences. For instance, our low-support learners are able to follow verbal instructions to make beeswax wraps while our moderate-support learners need a detailed check-list and a closer supervision when making candles. On the other hand, some learners in our high-support group need more help due to their limited mobility. Because of these factors, we started out small and slow.

How did you get over them?

We had the luxury of making Craftable a learning process for our learners. When we were starting, we focused only on two products and focused more on letting our learners learn how to make them rather than creating a lot. At that time, the learners would make around 4 candles and coasters only per 2-hour session. Now that they are more familiar with the steps, the learners are able to create more.

Any advice for others just getting started?

We would like to encourage organizations and companies to consider hiring people with disabilities. They can be a valuable member of your team with enough guidance and support.

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